Friday, October 1, 2010

Iceland Wants to be Your Friend

Iceland (yes, that Iceland) has just launched the most brilliant marketing campaign ever.  Iceland Wants to be Your Friend is a social media, internet, comedy mashup of adorable, and it absolutely makes me want to go to Iceland.  Nice work, tourism board.

Check it out at www.icelandwantstobeyourfriend.com (also on Twitter, Facebook, Tumblr, Vimeo, Flickr, and a blog).  I am loving it so far.  So very much.

A snippet of the lovely that is this advertising campaign:

Halló. I am a very old island, and I do not know much about your inter-nets.
But I have heard that many people use e-mail to tell other people what to do, and to try to sell them things, and to talk about themselves.
I do not like to tell anyone what to do, and I don’t have anything to sell. But sometimes I like to send my friends emails about myself.
(They are good emails, with many good words in them, and even some pictures of me and my friends. Like this one. And this one. And this one.)

So go forth and enjoy all that is Iceland.  Online!

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